About Us
Our Story
From a bold vision in Egypt’s industrial zone to serving 40+
countries worldwide — discover the science, passion, and people behind Activa International.
Value Packs
Pioneering Specialty Biocides in Egypt & Beyond
Activa International was founded with a singular mission: to bring laboratory-grade hygiene and protection products to every Egyptian home. What started as a specialty chemical manufacturer in 6th of October City has grown into a multi-brand powerhouse serving consumers and industries across the Middle East, Africa, and Europe.
Our state-of-the-art facility combines decades of chemical engineering expertise with cutting-edge manufacturing technology. Every product that leaves our factory is formulated, tested, and certified to the highest international standards.
"Our vision is simple: professional-grade protection should not be a luxury. Every family deserves products that work as hard as the professionals they were designed for."
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Value Packs
Mission & Vision
Our Mission
To manufacture, market, and deliver world-class biocides, hygiene products, and specialty chemicals that protect human health, preserve property, and improve everyday quality of life — while maintaining the highest standards of environmental responsibility and ethical business practices.
Our Vision
To become the Middle East and Africa's most trusted consumer brand for home protection and personal hygiene — known for innovation, safety, and accessibility. We envision a world where every home has access to professional-grade protection at consumer-friendly prices.
Leadership
The People Behind Activa
Ahmed El-Sayed
Chief Executive Officer
20+ years in chemical manufacturing and export. Founded Activa with a vision of making Egypt a global biocides leader.
Dr. Sara Mansour
Chief Technology Officer
PhD in Organic Chemistry. Leads R&D for all product formulations and quality assurance protocols.
Omar Farid
Chief Operations Officer
Oversees manufacturing, supply chain, and quality control across all production lines.
Laila Hassan
Chief Sales Officer
Manages B2B/B2C sales strategy and international market expansion across MENA and Europe.